MILK is a mobile application

that rewards you whenever you refrain from using your phone in places or situations where we all could be a little more considerate, intimate, safe or attentive. The MILK App is now available on the App Store and it's FREE. Download it Today!

Download the MILK App!

Movie Theaters

Being ``cell phone considerate`` during your movie could lead to a gift card used towards popcorn, candy or your next movie visit. #MilkTheMoment


Milking the Moment at the dinner table could equal you enjoying your next meal completely free. #BeRewaredforBeingPresent

Live Venues

Watch the show with your eyes...not your phone. It could put cash in your hand towards another concert! #MilkTheMoment


Are people in your household slightly addicted to their phones? Some cool incentives can definitely break the habit! #JustMilkIt

MILK Rewards

How It Works:


Step inside any of our MILK Zones and activate the app.  A MILK Zone can be a movie theater, restaurant, live venue, your home, office, vacation rental etc. Any place where you should be milking the moment instead of missing the moment!


Once the app is activated, lock your phone, put it away and enjoy your experience.  The app will begin to accrue points every minute that the phone is not in use!


Once you have reached a specific point balance, you can redeem those points for a gift card of your choice or cash!


Think of the MILK app as a fun game that's played at home and at all your favorite establishments. We aren't trying to keep you away from your phone all day...just when it's time to eat, play, engage, focus and connect!

More About MILK

App Features

Check out what makes the MILK App so cool!

Custom Rewards

Coming Soon!

Soon you'll be able to create your own rewards and use the app at home with your family or on vacation with your significant other. Basically you'll be able to Milk The Moment wherever you want.

MILK Memories

Grab a picture or a 30 second video inside the app. This feature will remind you to make it quick and get back to Milking the Moment!

Sponsored Zones

These zones are exclusive spots where points can be redeemed right then and there at the establishment. Users can even be surprised with a huge gift from our sponsors such as a free meal, backstage passes, cash and more!


Soon you'll be able to accrue points in your car when you don't text and drive and can redeem those points for a lowered insurance rate. Stay Tuned!

Sharing is Caring

Learn about how you can dominate the MILK app and why it's great to take breaks from your cell phone.