MILK is a mobile application

that rewards you whenever you refrain from using your phone in places or situations where we all could be a little more considerate, intimate, safe or attentive. January 27, 2018 is our iOS Private Soft Launch date. You must sign up to become one of the first exclusive users to download the app. MILK will be Officially Released in the App Store this Spring and the Android version will be available this Summer.

Sign Up For The App

Movie Theaters

Being ``cell phone considerate`` during your movie could lead to a gift card used towards popcorn, candy or your next movie visit. #MilkTheMoment

Restaurants

Milking the Moment at the dinner table could equal you enjoying your next meal completely free. #BeRewaredforBeingPresent

Live Venues

Watch the show with your eyes...not your phone. It could put cash in your hand towards another concert! #MilkTheMoment

Households

Are people in your household slightly addicted to their phones? Some cool incentives can definitely break the habit! #JustMilkIt

MILK Rewards

How It Works:

01 ENTER

Step inside any of our MILK Zones and activate the app.  A MILK Zone can be a movie theater, restaurant, live venue, your home, office, vacation rental etc. Any place where you should be milking the moment instead of missing the moment!

02 ENGAGE

Once the app is activated, lock your phone, put it away and enjoy your experience.  The app will begin to accrue points every minute that the phone is not in use!

03 EARN

Once you have reached a specific point balance, you can redeem those points for a gift card of your choice or cash!

MILK THE MOMENT!

Think of the MILK app as a fun game that's played at home and at all your favorite establishments. We aren't trying to keep you away from your phone all day...just when it's time to eat, play, engage, focus and connect!

More About MILK

App Features

Check out what makes the MILK App so cool!

Bonus Points

Rack up on tons of points when you refer your friends to the MILK app. You receive points and so do your friends! Bonus points keep you eligible for premium rewards such as concert tickets, vacation trips and lots of cash!

MILK Detection

The app can detect when other users are nearby and will encourage you all to make a pact and refrain from using your phone. If done successfully, you can double your points. However, if you catch someone touching their phone...you can steal their points away! It's the funnest game EVER! (Coming Very Soon!)

Chocolate Milk Zones

Unlock hints and keys to Chocolate Milk Zones in your city. These are unique areas like parks, tourist sites and local businesses where bonus points are worth 2-3 times the regular value.

Automobiles

Soon you'll be able to accrue points in your car when you don't text and drive and can redeem those points for a lowered insurance rate. Stay Tuned!

Sharing is Caring

Learn about how you can dominate the MILK app and why it's great to take breaks from your cell phone.